The Story


Do you ever wonder where everyone’s standards went?

Or why you are the only one who seems to care about excellence?

In every thread of your being, you just can’t half-do anything.

Me too.

I always knew I had class and a taste for the better things in life. Not just expensive things, but things of a higher quality and caliber.

Unfortunately, I found myself surrounded by people who didn’t share my values or obsession with excellence. Because I wasn’t born into a rich family, we sat comfortably in middle-class.

But the people I aspired to connect with were in a different social stratosphere.

They had money, and I didn’t. Even though I comported myself in a way that aligned with their  mentality, I couldn’t break through to them because we ran in different circles. Birds of a feather flock together. Money goes to money. And I didn’t have money.

Money doesn’t buy class, so although I knew some kids who came from wealthy homes, they stuck up their noses at everything and everyone. They didn’t have class and no amount of money could change that.

I had no country club membership and no expensive after school activity. 

I had no ties to the Jet Set.

I started babysitting when I was 12 and got my first job when I was 14. I spent 10 years working while I went to school before I entered college and then the real-world. I didn't have a choice- if I wanted to have a life and shop and eat out I needed to make my own money.


Attending NYU, I met a lot of different people from all over the world. However, I still didn't meet the kind the people I desperately sought. Most of my peers were middle-class like me, with a few from wealthy families that lived in a different universe.

By the time I was 24, I had enough of the workforce and began working for myself full-time.

I always knew I belonged in a different social setting and felt out of place everywhere I went. I had manners. I said thank you. I spoke well. I never gossiped behind people’s back. I knew right from wrong.

My people were out of my reach. Unattainable. 

I spent years trying to break through the invisible ceiling separating me and the people I wanted to be friends with, date and call my community.


And it finally happened, all because I took my business as seriously as possible and crafted it according to my values.

While before I had no access to the elite, now I am the elite.

Subconsciously, 10 Carat Creations was created to fill this void for others who feel the same.

You’re ready to take that next step and put your sophistication on display. 

Tap into your innate prestige and join the crème de la crème.